The business environment in 2024 has been marked by dramatic shifts in the equipment finance landscape. Amid macroeconomic challenges and credit tightening, commercial equipment sellers and representatives of large manufacturer finance programs are voicing frustration with bank-owned programs, citing a loss of trust and growing dissatisfaction. Meanwhile, independent equipment finance companies and captive programs have surged ahead, earning record levels of satisfaction among their partners.
Through quotes and data from Secured Research, this article paints a clear picture of the evolving landscape and how key players are adapting.
